Category Archives: True Stories

Enlightenment is the truth.

Mr. Softee and the Surfing Dog

Posted on September 6, 2022 by nhbrownlee

You can forget Ben & Jerry’s. Move over Haagen Dazs. Sorry Breyers. I love Mr. Softee ice cream. Whenever I hear the Mr. Softee jingle playing I run out into the street like a 6 year old to flag down … Continue reading →

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Events or Moments?

Posted on September 6, 2022 by nhbrownlee

I used to think that life revolved around events. Births, deaths, weddings, jobs, raises, victories, tragedies, etc. Events are important and memorable. They show growth, change and experience. But are events really that effective in shaping one’s life? A few … Continue reading →

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Marketing is all about moments

Posted on September 6, 2022 by nhbrownlee

I’m an advertising copywriter. I also teach advertising copywriting. For 40 years I have been working diligently at both crafts. So what lessons have I learned after four decades of creating marketing messages for elusive consumers? In the ideal world, … Continue reading →

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Today’s lesson

Posted on August 19, 2022 by nhbrownlee

Are you “in”, “on”, or “under”? Continue reading →

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Today’s lesson

Posted on August 17, 2022 by nhbrownlee

Are you “in”, “on”, or “under”? Continue reading →

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For heaven’s sake…be useful!

Posted on April 14, 2022 by nhbrownlee

Want to succeed in the online marketing world? Here’s something basic that every marketer should know. Continue reading →

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Bad breath is back!!!

Posted on February 10, 2022 by nhbrownlee

Mouthwash companies are probably cheering. Breath mint brands are most likely delirious. The Mask Mandate in New York is over! Thanks to wearing masks for the past two years we have been able to live without enduring other people’s bad … Continue reading →

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Are you a “boiler”?

Posted on February 7, 2022 by nhbrownlee

I think I’ve been an advertising copywriter too long. Is 40 years a long time? It seems that every time I see a video commercial, log into a website, listen to a podcast, even engage in a conversation, I’m getting … Continue reading →

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How today’s marketers live in a DIY world

Posted on January 20, 2022 by nhbrownlee

A recent survey by Webs revealed some very interesting facts about what is going on with today’s small businesses and their makreting efforts. As a marketing professional, professor of advertising and a copywriter, I was struck by these statistics: 63% … Continue reading →

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Why can’t a pol be more like a human?

Posted on January 16, 2022 by nhbrownlee

Recently I watched the classic movie, “My Fair Lady.” In case you aren’t familiar with it, the movie is based on the play “Pygmalion”, written by George Bernard Shaw, who based his play on the work of the Roman poet, … Continue reading →

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